Almost all marketers and business owners know about the importance of SEO in today’s competitive online space. Getting the top-ranking position on the search engine result page is mandatory to attract the targeted audiences and generate more revenue. But, it is not an easy task and takes more time to work. Therefore, you should understand many aspects before building the SEO strategy, such as a sitemap.
Here, the sitemap is the virtual roadmap, which gives search engines the guidance required to understand what pages on the site are crucial. Even though sitemaps have been for a long time, many people still do not know its importance in SEO. If you ask the SEO expert, they will tell you that having the sitemap on your site is mandatory.
Have you ever wondered why each SEO emphasizes having a sitemap? If yes, then read the following section carefully. It tells you everything about the sitemap in SEO.
Sitemap – what does it mean?
The sitemap is a data file where you can record all the titles and links of your site. As the name indicates, sitemap means the map of your site. You can build the structure of your site and links in the website with the help of a sitemap. It acts as a file where you render the details related to the pages on your site. Search engines such as Google will read the page carefully to crawl the site.
When you allow the search engine crawlers to crawl your website intelligently, you can significantly enhance your search result rankings and bring in more traffic. It is possible as long as your website’s content is appealing and well-optimized to the web users. Sitemaps are not only crucial for the search engine. But, it is beneficial for the users searching for the specific page on your site. It means sitemaps can benefit both users and search engines.
Types of the sitemaps
Here are the major types of sitemaps which you should know about. It helps you access the right sitemaps for your site to grab unlimited benefits.
XML sitemap
XML (extensible markup language) sitemap is the collection of text files that renders details about all the URLs on your site. It also helps you access extra details of every URL with the information you have updated.
HTML sitemap
HTML sitemap takes all your pages such as about, homepage and service in the category to use correctly. For example, if you are starting a new business or adding another page on your site with internal links to all your pages, you can use an HTML sitemap.
Image sitemap
In the image sitemap, the search engine collects the metadata, which belongs to the images on the site. It helps the visitors to search for the image on the search engine. Using the image extensions, you can render additional information about the images on the site to the search engines.
Mobile sitemap
A Mobile sitemap is a sitemap devoted to submitting the mobile version contents of the site to the search engine spiders. But, it is not much related to the responsive website.
- Benefits of sitemaps for SEO
- Sitemaps make it easier for all search engines to access your site and deliver more accurate search results to the users searching for keywords you have incorporated into the content. It helps users and search engines discover engaging content quickly.
- It is highly beneficial in dealing with content duplication. Search engines do not accept content duplication because it displays only original content. Your site lets the search engine find the original content easily and render the proof.
- A sitemap is necessary if you decide to build your site. It helps the designers understand the number of pages on your site and how those web pages are organized. So, you can provide a convenient interface for web users.
Author bio
Speak with Naveen, digital marketing manager of JDM Web Technologies, if you want to make the most out of the sitemaps in SEO. Since he has years of experience and knowledge in SEO, he uses the proper techniques to help you enjoy the sitemaps benefits. Besides, he assists you with all sorts of digital marketing services. our site lets the search engine find the original content easily and render the proof.
