If you want to increase your brand awareness, reach your target audience, promote your services or share information to an audience that may be located all around the world, hosting an online webinar can be an ideal solution for you. A webinar can impact the bottom line of your business or brand if it is organized meticulously. It can be engaging and dynamic as the organizer chooses to make it. In order to make your online event more interactive and engaging, you need to use advanced webinar platforms and tools.
The use of webinar software facilitates the creation of customized presentations that are in line with corporate goals. This increases audience involvement and makes a webinar significantly more interactive. Webinar software tools are comparable to audio conferencing and web conferencing programs. The main objective is to link numerous viewers with a single authority.
If you are looking for a webinar platform to organize your online webinar, consider a platform with the following must-have features.
Best features your online webinar software must-have
#1 Live Polls
Many webinar platforms utilize polling as one of their core webinar features. Live polling is an amazing option that can help you to increase the engagement of your participants. This feature allows event organizers to take some rest during the break and collects some instant feedback from the participants.
This will engage the audience in what is being said and give the presenter an invaluable chance to assess whether the presentation’s goals have been met. Professional hosts must use polling and other real-time webinar features since the information they produce have a wide range of applications. Therefore, take into account a virtual webinar platform with a live polling option if you’re considering conducting an online event. It will assist you in increasing audience interaction without putting in additional effort.
#2 Live chat
Webinar discussions are intended to maintain participants’ attention and engagement. Chats encourage viewers to stick around and keep watching the webinar. Additionally, chats allow viewers to participate in the presentation.
Relationship building is simple when you chat with others. In order to tailor upcoming lectures, moderators can ask members questions about their backgrounds and occupations. The chat option can be used by organizers to find out more about their audience, their issues, and what they require. The details from the chat might be used to create new tactics or subjects for different types of content after the webinar.
It will be crucial for the host to have a live chat option available for interacting with guests. There should be a choice for a high-quality live chat to be integrated into the webinar even if the webinar video is not live. Automated webinar encounters can be pretty enjoyable if the chat is taking place in real-time and someone is on hand to answer any queries the participants may have about the footage they are viewing. You may take the time to start chit-chatting with participants and quickly respond to their queries if you can join your own webinar without worrying about what is going on with the video.
A skilled event organizer will take the time to assess their presentation, considering what worked and what needed to be improved. The conclusion of a webinar should not be made after the last attendee has left. It’s critical to hear directly from your attendees in order to get their opinion in addition to the analytics your webinar software provides.
In order to understand the strengths and weaknesses of your online webinar, you need to conduct a survey. Survey-related webinar features will help you achieve this. Best virtual webinar platforms offer this feature in order to engage the audience and collect feedback.
#4 Screen sharing feature
Being able to communicate with attendees from all around the world at once is one of the main benefits of organizing webinars. However, in order to increase the effectiveness of live events, the presenter must be able to show what they are explaining. The good news is that sharing your screen is now possible with advanced webinar platforms.
You won’t only be explaining crucial ideas to your audience by sharing your screen but also increasing the engagement level. Finally, you’ll be able to demonstrate to them. You can show the audience what is happening on your screen at any time during the presentation, and they will all be able to view it in real-time. You can immediately use the screen-sharing feature whenever you’re ready to. You may use your screen as a kind of whiteboard when you record a webinar using this capability, which is really helpful. As a result, the audience is more engaged and knowledge is retained more effectively.
The success of an online event depends on the number of users who registered, participants, replay views, and peak time. You must be able to access all of these statistics in order to guarantee the greatest outcomes.
Statistics are among the most beneficial components for any organization because they enable you to examine the areas that want improvement. Metrics are incredibly revealing, and they will provide you with the degree of detail you require to make the required adjustments to advance your company.
In conclusion, finding a solution that enables you to deploy information in an easy-to-understand manner is the key to selecting the best online webinar software. Even though the elements listed above are all “must haves,” they are all useless without a straightforward interface that unifies them all. So, while you research your alternatives for webinar software, keep usability in mind as well. The ideal webinar platform shouldn’t be difficult to use; it should be straightforward for both the webinar host and the attendees.